Ather Energy Success Story: The Journey to Electrifying Success

It was founded by Swapnil Jain and Tarun Mehta. Right from its inception, Ather Energy has been a CEO-led company, wherein Tarun Mehta donned the role of CEO, and Swapnil jain played the role of CTO.

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Ather Energy was born out of the Indian Institute of Technology, Madras. Tarun Mehta and Swapnil Jain were IIT Madras alumni with a vision to create a product having a style.

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Ather S340 was another big milestone that Ather Energy achieved in the year 2016. Effectively, it would be India’s very first smart electric scooter.

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In 2019 it launched the next generation of electric scooters—Ather 450 and Ather 450X. Other new models have brought advanced performance, increased range, and features, building.

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In 2019, $51 million in funding was raised by top investors such as Sachin Bansal, Hero MotoCorp, and Innoven Capital.

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Ather Energy’s success has led to a ripple effect in the Indian automotive industry. Its ingenuity has inspired other startups and established players to invest in electric mobility.

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