Dubai Chambers has one of its main institutions, the Dubai Chamber of Digital Economy, sign an MoU with Geneva Chamber of Commerce, Industry, and Services. The new strategic alliance will seek to promote interconnection between private sector businesses in Dubai and Geneva toward the discovery of more ways of enhancing cross-border business growth.

dubai chamber of digital economy

PC: Zawya

New Horizons for Geneva Businesses in Dubai

Under the MoU, the two houses agree to avail Geneva-based companies access to the strong advantages offered by Dubai as a global export hub and investment destination. The MoU emphasises that Dubai holds great potential as an attractive destination for businesses worldwide, especially in terms of its strategic position as an entry point for companies venturing into regional and international markets. Geneva businesses are facilitated to exploit Dubai’s resources and benefits as they seek to establish a footing in the Middle East and further abroad.

Facilitating Growth in Geneva from Dubai-Based Companies

In this respect, cooperation under the agreement for further facilitating the expansion of the companies of Dubai in Geneva-again largely at the most required business lines of the economies-critical trade and investments areas, it is referred to that makes possible the companies from Dubai through an auspicious business hub as Geneva look at business expansion and develop further coverage for their products to European destinations. It shall serve in strengthening a two-way partnership for the businesses at Dubai on appropriate interaction with the systems governing the regime of trade at Geneva, so that increased and worthwhile economic cooperation will be made productive.

The MoU further details plans for a cross-cultural training platform, which will help companies understand the intricacies of conducting business across different cultures and languages. The capacity-building initiatives provided through this platform will enable businesses in Dubai and Geneva to acquire necessary skills for international operations and be able to navigate cultural and linguistic differences.

Leadership Views on the Agreement

The signing ceremony saw the attendance of Mohammad Ali Rashed Lootah, the President and CEO of Dubai Chambers, and Vincent Subilia, Director-General of the Geneva Chamber of Commerce, Industry, and Services. Leadership and officials from both ends were present to witness this formalisation of partnership.

This agreement with the Geneva Chamber of Commerce, Industry, and Services underlines our drive to enhance cross-border partnerships between the business community in Dubai and counterparts around the world,” Lootah said. “It underlines the promising opportunities Dubai offers as a prime global destination for investment and trade and as a hub for growth and expansion into regional and global markets, particularly within the digital economy.”

This agreement continues to strengthen our long-established relationship with a leading institution within the powerful global network of Chambers of Commerce, an innovation driver in Dubai, and offers our members privileged access to develop their activities. It also becomes a natural point of reference for companies from Dubai who wish to develop their activities on the Geneva market.

Global Business Connectivity

It represents an important step in further cooperation between Dubai and Geneva that would provide companies from both cities with a chance to enhance their international activities. By launching joint initiatives, such as a cross-cultural training website, this partnership is to be used in an easily accessible way for entry into either of these markets and will further stimulate economic relations between such dynamic regions.