PC: Viestories
The ice cream brand Go Zero has rallied together ₹30 crore (approximately $3.4 million) in its Series A funding round. Existing investors, DSG Consumer Partners, Saama Capital and V3 Ventures are funding this very serious amount, followed by participation from other esteemed members, including Aman Gupta and Namita Thapar, who have invested through Shark Tank India and outside the show.
Funding Details and Utilization
Since it was founded, Go Zero has raised a total of $6 million in funding, and this latest round brings the sum to $6 million. Before that, in June 2024, the company secured ₹12 crore in a follow-on pre-Series A round of funding which also included the same investors. Funds raised in Series A round will be allocated strategically to further access supply chain operations, product innovation and brand visibility in the tier I and tier II markets on quick commerce platforms.
Product Portfolio and Market Position
Kiran Shah founded Go Zero in July 2022 which has made a niche in the ice cream market by its striking product portfolio such as low calorie, high protein and vegan ice creams. One of the brands is 100% sugar-free and offers 50% fewer calories than the regular ice creams, which is why they are loved and loved by health conscious people.
In just two years, Go Zero achieved a five times growth in its revenue, and tripled the same in next two years. Interestingly, January is generally considered an off season for ice cream sales, but nonetheless the brand recorded its highest sales ever in January 2025 generating more than ₹5 crore in revenue.
Competitive Landscape
Go Zero is competing in a competitive market in which they have competitors across the board including NIC, Hocco, and Hangyo Ice Cream. The ice cream space is raking in investments so much, with NIC getting $11 million in a funding round backed by Jungle Ventures and Hocco taking in $12 million from the Chona family and other investors. Furthermore, Hangyo Ice Cream was added to the list by raising $25 million from Faering Capital in August 2023, which was among the largest funding measures across ice cream brands in India.
Conclusion
Series A funding round by Go Zero signifies the growing interest and investments made in the health oriented food products in India. Having a strong growth trajectory and its ingenious method of approaching the healthier dessert need, Go Zero is a company that can leverage such needs and make use of the demand for healthier dessert options.
