List of All the Brands Under Arvind Fashion

In India’s struggle for independence, the Lalbhai family initiated the establishment of Arvind Mills as a Swadeshi movement inspired by Mahatma Gandhi. The effort provided the company with the chance to compete with the world’s best textile mills.

The company introduces more than 30 million new products in every season under its brands. With its strong retail expertise, the company has built capabilities in multiple areas, making it a leader in the industry.

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Introduction

Arvind Fashion is one of the big houses in the fashion industry of India, representing several brands and giving the same options to consumers that suit them. With strength in the Indian as well as the international markets with a premium and mass-oriented product portfolio, it indeed is the only house of garment brands catering to all possible varieties of style and trend requirements from consumers across the world.

From the initial to the final process, this firm uses technology in its efforts towards an excellent experience for a customer. So, with this, their brands now span more than 1,300 standalone stores and about 5,000 department and multi-brand outlets across over 192 towns and cities in India.

Here in this article, you will get to know the list of all the brands of Arvind Fashion.

List of All the Brands Under Arvind Fashion

1. Arrow

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Arrow is famous for its classic American style and sense of fashion. Once renowned as a leader in iconic dress shirts, the company develops sportswear. For nearly 160 years, Arrow has gained the trust and admiration of customers and turned to quality. The brand has used different ways to attract its customers, like using innovative methods such as detachable collars, wrinkle- and stain-resistant clothing, and adjustable waistbands. Today, Arrow serves both corporate professionals and young achievers.

Arrow is a company that has an international presence in nearly 120 countries around the world and owns nearly 400 standalone retail stores. There is a huge variety of its products that cater to men, women, and even children’s fashion needs—apparel and accessories among them.

Among its newest innovations is the anti-UV shirt, designed to provide maximum protection against harmful ultraviolet rays. Advanced in all ways, this protective shirt is treated to block 97% of the sun’s debilitating UV radiation, being one of the revolutions for summer fashion, which combines style with protection.

2. Calvin Klein

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Calvin Klein is an international lifestyle brand with fearless, innovative values. Launched by Calvin Klein and Barry Schwartz in 1968, the company quickly developed into one of America’s top fashion companies, characterized by minimalism and new, innovative designs.

Calvin Klein Inc. is the quintessential brand that offers much diversification. In the 1980s, its designer underwear and denim collections gained phenomenal popularity. Today, ready-to-wear clothing by this company is available for both males and females of all age groups, along with diverse leather goods, accessories, shoes, home items, perfumes, eyewear, jewellery, and watches marketed in the mid-price scale. Calvin Klein is known for its elegance, style, and comfort, hence a brand favourite for many fashion-wise consumers worldwide.

3. Flying Machine

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Flying Machine is an Indian brand of jeans that was launched in 1980 by one of the major textile companies of India, Arvind Mills. It rapidly became a cult favourite and became an overnight success for almost ten years. The niche was its focus on creating perfect fits of jeans designed to accommodate the Indian body structure, which captured significant market share.

Flying Machine has developed very robust brand equity in the Indian fashion market as a reliable provider of fashionable, superior jeans for pocket money. In 1994, it emerged as the market leader in branded jeans within India. The brand value proposition of delivering an ‘assured brand’ has helped in creating loyal consumers of its jeans brands.

Flying Machine is actively working towards strengthening its image as a youth fashion brand for men and women. The brand aims to relaunch its collection of women’s wear as it competes with brands that have focused more on men’s clothing. With innovation and customer-centricity, Flying Machine is sure to continue on its growth path.

4. Tommy Hilfiger

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Founded in 1985, Tommy Hilfiger is a designer lifestyle brand known for premium styling, excellent quality, and great value. For over three decades now, the brand has offered its customers timeless fashion.

Tommy Hilfiger is a prestigious brand offering a great deal of products for men, women, and children. The brand includes sportswear, denim, accessories, and footwear in its collection. This style has been moulded to meet the fashion requirements of assorted customers. Since its inception, Tommy Hilfiger—blending the classics of America with preppy twists—won global acclaim and drew in a great many faithful customers.

Tommy Hilfiger has diversified into India since 2004, instantly becoming the favourite of fashion enthusiasts. It has always emphasized great quality, style, and unique designs. Since this brand offers fashionable and comfortable garments for all, its brand name is household, and many people are looking forward to buying products from the label.

5. U.S. Polo Assn.

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USPA, or U.S. Polo Assn., is the officially licensed clothing company of the United States Polo Association, the governing body of the sport in the USA since 1890. It recently made a more aggressive search for expansion opportunities in India and has today positioned this market as one of the three biggest ones for USPA globally.

Through licensing, the U.S. Polo Assn. is distributed to more than 135 countries with independent retail stores, department stores, and the exclusive U.S. Polo Assn. branded stores. The brand is famous for its wide range of men’s, women’s, and kids’ apparel as well as accessories. Moreover, the products offered also include luggage, watches, shoes, and home furnishings. Strong dedication towards authenticity and quality continues making it a favorite fashion destination of people across the world.

Important Highlights of Arvind Fashion

Why Choose Arvind Fashion Brands in India?

Arvind Fashion, being the largest Indian fashion company, provides fine and trendy clothing suitable for all age groups and sections of society. Here is why you should select Arvind Fashion:

1. Diversified Brand Portfolio: The group has under its umbrella several iconic brands like Arrow, Calvin Klein, Tommy Hilfiger, and Flying Machine. If it’s classic American style or bold, progressive fashion, Arvind has something for all of them.

2. Global Recognition: Being an Indian and international force, Arvind Fashion brings international fashion trends to the domestic markets. The brands that the company sells are of top-class materials, innovative designs, and timeless appeal, making it fit for all people worldwide.

3. Commitment to Quality: The premium products of Arvind Fashion come at accessible prices. With an emphasis on quality, everything, from clothing to accessories, is made to last.

4. Fashion for every occasion: whether it’s a formal occasion or casual sportswear. From dressing for the office to dressing up casually during the day or for a party, you can rely on Arvind Fashion to give you style and comfort.

5. Customer-centric approach: Arvind Fashion focuses on the needs of its customers and innovates continuously and introduces new trends. The customer-first approach of the company has helped build a loyal following across India and beyond. 

6. Wider Accessibility: Arvind Fashion has a large number of stores in India, which further enhances the accessibility, coupled with a robust online presence that makes it easy for you to shop your favorite brands in-store or online.

Conclusion

Arvind Fashion Limited is a leading Indian fashion industry leader, providing a portfolio of brands across the country for a varied set of consumers and demographics. From timeless American style with Arrow, to bold and progressive designs with Calvin Klein, every brand within Arvind Fashion provides something special and appeals to enthusiasts worldwide. As the company grows along with the tastes and trends of its customers, the brand will continue to remain relevant and shape the course for decades to come in fashion.