As of 2024, Apple Inc. (AAPL.O) intends to begin using its own custom screens in its mobile devices as part of a push to bring more components in-house.
The company plans to begin by changing the screens in the most costly Apple Watches by the end of the next year. The report claims that Apple plans to eventually include these panels into a number of products, including the iPhone.
The company intends to begin by replacing the mobile device displays as early as 2024 in an effort to reduce its dependency on technology partners like Samsung and LG Electronics and bring more components in-house.
The modifications are a part of a bigger effort to replace foreign parts with components made locally, giving Apple more control over the functionality and appearance of its products. The tech giant has discontinued utilising Intel Corp. CPUs in its Mac computers in favour of its own designs and plans to do the same with the iPhones’ main wireless components.
For years, Apple has been developing a screen switch. Bloomberg first reported on the company’s plans to design its own displays, beginning with the Apple Watch, in 2018. The move will hurt Samsung Display Co. and LG Display Co., the watch’s two main screen manufacturers.
According to certain project members, Apple’s 2024 goal may be postponed until 2025. The company might just offer a small quantity of the new devices to assist the transition.
The company has also adapted the displays for its next headgear, which will use technology similar to the microLED panels coming to the Apple Watch. While it will be some years before Apple changes the iPhone to microLED, it plans to add OLED technology to the iPad with the Pro model in 2024.
The transition to microLED has long been predicted by Apple. The project began in 2014 when Apple purchased the company LuxVue, which created microLED technology. Formerly under the direction of seasoned executive Lynn Youngs in Apple’s hardware engineering division, the duty of creating the company’s own screens was handed over to Srouji, who is in head of the company’s custom chip section, two years ago.
Read More-Operating profit fell by 91.2 percent year over year for LG Electronics in the December quarter
