Lexicon group ventures into lifestyle by launching its first childcare brand- CITTA
CITTA is inspired by #DadiNaniKeNuskhe, a tradition backed by science. The Lexicon Group, one of the largest education groups in Pune has now entered the lifestyle market with a childcare brand CITTA. The Lexicon Group has been pioneering the education sector with The Lexicon Group of Institutes that includes Lexicon Kids, The Lexicon Schools, Lexicon MILE and the soon to belaunched Lexicon Institute of Hotel Management. Now with its baby care brand CITTA, The Lexicon Group has entered the childcare wellness segment. Culminating from love and experience in childcare over the years, CITTA, derived from the Sanskrit word ‘Chitta’ – meaning