The wave of startups have influenced India recently, Celebrities are no exception.
Since Prime Minister Modi’s formal introduction of Make in India, it has become a programme that will aid in the growth of India’s startup sector. It got widespread support from citizens across the country, as well as individuals and businesses from around the world. Not only did individuals invest, but so did huge companies. This contributed to a rise in overall investment and the startup culture in India.
Many Indian celebrities took advantage of this chance to invest in order to stimulate the economy and help companies. Not only are the “Heroes” of Bollywood becoming multi-millionaires as a result of this, but so are the Indian heroines. This causes them to become knee-deep in the action. As a result, the country as well as the enterprise engaged benefit enormously.
1. Shilpa Shetty
Shilpa Shetty is one of India’s celebrity investors. She is a well-known Bollywood actress who made her film debut in 1993 with the thriller Baazigar. Her performance in the film earned her two Filmfare Award nominations. The actress was a part-owner of the Indian Premier League franchise Rajasthan Royals.
She made headlines once more in 2013 when she announced her entry into a male-dominated business field.
The actress and Hem Tejuja have announced the formation of “Groupco Developers” a real estate firm. Her pal is a first-generation entrepreneur. The company’s goal is to create housing complexes. By working with landowners all around the nation. She is a major Bollywood investor.
Her take on the project was that she was a middle-class Chembur resident. As a result, she intended this effort to assist individuals in building dwellings. She desired to provide individuals with homes that would offer them joy.
2. Madhuri Dixit
An Indian actress, producer, TV personality, and musician. She is one of Hindi cinema’s most well-known actresses. Tezaab provided her a break in the industry after a string of bad projects.
This well-known actress entered the business world in 2014, when she invested in an entrepreneur named Vishal Gondal. The pair subsequently founded GOQii, a wearable electronics firm ( pronounced Go-Key).
People in Silicon Valley were very interested in the firm and the product. Dr Shriram Nene, Madhuri Dixit‘s husband, is the company’s Chief Medical Officer. The actress is still employed by the firm.
3. Aishwarya Rai
Aishwarya Rai Bachchan is a former Miss World and an Indian actress. Her impact acting and appearance helped to make her profession a well-known and established one. Padma Shree made an investment in a startup. This demonstrated her enthusiasm for the project. Her mother joined her on this adventure.
She made her debut as an angel investor with a five-million-rupee investment. Her mother was with her. She put her money into Ambee, a company. Ambee is a company that analyses air quality using data from 100 sensors located across Bengaluru.
4. Priyanka Chopra
Priyanka Chopra is a former Miss World, an international actress, and a Padma Shree recipient.
In December 2018, the startup actress made headlines once more, like she did in Bollywood. She made an announcement about her support for the online dating app Bumble. Within 5 months of entering the overcrowded Indian dating market, the app saw rapid growth.
The app’s functionality that allows it to operate in three modes is what makes it stand out. When two people express an interest, only the female can initiate the chat.
5. Deepika Padukone
Deepika Padukone belongs to the younger generation of Bollywood actresses. The actress rose to prominence by advocating for fundamental issues like as gender equality in Bollywood. Deepika made her entrepreneurial debut with a strategic alliance with a Mumbai-based FMCG health food company. In May 2019, the corporation announced a multi-billion-dollar venture with the actress.
Rohan Mirchandani, Uday Thakker, Chef Ganesh Krishnamoorthy, and Rahul Jain founded Epigamia in 2015. The business began as a Greek yoghurt brand. Later, the company expanded its offering to include artisan curd and snack packs.
The company’s co-founder stated that the company’s objective was to expand its consumer base. In the next years, the business hoped to expand distribution to 50,000 outlets.
He stated that the company believed in their association with the Bollywood actress. It would go on a very long way to make the people across the country aware of the brand and its product line. They also believed that Deepika was a perfect fit for the ideology of the brand.
6. Katrina Kaif
The actress who rose to prominence in Bollywood due to her adorable and appealing appearance. By starting her cosmetics company, the British actress entered the startup world. She collaborated with Nykaa, a Mumbai-based cosmetics e-commerce site.
Kay Beauty is the name of her cosmetics line. It sells cosmetics ranging in price from INR 249 to INR 799. They are offered on both the retail and online platforms of Nykaa. The brand debuted in the cosmetics industry with a line of forty-eight eye and lip items.
The trademark is divided into three categories: Kolor, Kover, and Kare. Kolor is a colour cosmetics brand that includes both eyes and lips. Kover is connected with nail goods, whereas Kare is related with face cosmetics containing nourishing elements.
The actress was spotted at the event. She stated in her statement on the goods that she used all of her experience from her whole career to make these things feasible. She believed that her Nykaa-associated company would be able to provide tools for exploring creativity and celebrating one’s own sense of beauty.
7. Sonu Sood
Sonu Sood, the actor, has acquired a minority investment in the rural fintech branch of BK Modi group firm Digispice Technologies Ltd and will serve as its brand ambassador.
The actor has subscribed to 8.69 lakh shares of Spice Money Ltd through his business Sood Infomatics LLP, according to a stock-exchange statement by Mumbai-listed Digispice. The shares are roughly comparable to a 2% interest in Spice Money.
Digispace did not reveal the amount at which its unit, then known as Spice Digital Ltd, allotted the shares, just that the face value was Rs 10 per share.
8. Ayushmann Khurrana
When it comes to Bollywood superstars, one name that has captured everyone’s attention in recent years is Ayushmann Khurrana. He apparently made his first investment in 2019 a couple of years ago, adding another feather to his crown.
Initially, he was only the face of the business The Man Company, but he eventually became an investor as well, investing in Helios Lifestyle Private Limited, the startup behind this men’s luxury grooming goods brand.
9. Alia Bhatt
This young actress is often in the headlines for one reason or another, and she is probably one of the most popular Bollywood superstars in recent years. She has progressed in her acting career, but she has also become an investor, purchasing a share in fashion company Style Cracker and investing in fashion and cosmetics firm Nykaa, which just went public.
In October 2020, the actress will launch Ed A Mamma, her own sustainable clothing apparel company for children. According to reports, the firm only produces clothing for youngsters aged 2 to 14 years old. Ed a Mamma focuses on establishing an ecologically friendly clothing line by using natural textiles and plastic-free buttons and trimmings. Alia Bhatt self-funds the firm, which is also a native brand that adheres to the “Made in India” principle.
StyleCracker is another another business financed and supported by Alia Bhatt. StyleCracker is a fashion tech firm created in 2013 by Dhimaan Shah and Archana Walavalkar. The organisation is well-known for its technological breakthroughs, such as the StyleCracker Box, which assists individuals in being styled and looking fantastic. The firm provides several customising possibilities to its consumers and has a tremendous chance to use technology to interpret the fashion requirements of the Indian consumer.
10. Shraddha Kapoor
This Bollywood diva has also been bitten by the startup bug. She invested in the D2C cosmetics startup MyGlamm in 2021, in addition to supporting its goods. The majority of the brand’s items are sold through its own website, app, and retail contact points in various places.
“We have always admired Shraddha for her clean beauty and cruelty free philosophy and how she connects and resonates with her over 60 million Instagram followers. At MyGlamm we are building great products by connecting with our consumers digitally and understanding what they want,” Darpan Sanghvi, Founder and CEO, MyGlamm said in a statement.
11. Sara Ali Khan
As reported by Business Outreach Sara ali khan Invested an undisclosed amount in D2C startup Souled Store in March this year. Joining The Souled Store as an investor at an undisclosed amount, Sara says she is a firm believer in originality and “comfort being important as fashion, I see the brand a perfect fit”.
The Souled Store has joined as an equity partner. Vedang Patel, Rohin Samtaney, and Aditya Sharma, three Mumbai teenagers, converted their love of Star Wars into an online marketplace for pop culture products in 2013.
With licences from Disney, Warner Bros, WWE, IPL teams, EPL teams, and Viacom18, the brand claims to be India’s largest fan merchandising destination.
For the first five years, the firm was bootstrapped before receiving initial capital from RP-SG Ventures in November 2018.Since then, the firm has expanded more than fourfold by concentrating on data, customer insights, and feedback, and by prioritising customer pleasure above all else.
12. Athiya Shetty
As reported by Business Outreach Athiya Shetty Invested an invested an unknown sum in Delhi NCR-based social commerce firm Stage3.
Athiya joins Stage3 as creative director in addition to her role as an investor. The firm intends to capitalise on Athiya’s celebrity and fashion flair to strengthen its position in the creative economy.
Athiya’s investment follows Stage3’s INR 20 Cr ($2.65 Mn) Pre-Series A round, which was led by Inflection Point Ventures and LC Nueva Investment Partners, among others, in December 2021. The business intended to use the funding to expand technical infrastructure, attract employees, and build data science skills.
Stage3 is a social commerce marketplace for fashion and lifestyle founded in 2016 by Sabena Puri, Sanchit Baweja, and Rina Dhaka.
