It would also highlight India’s expanding manufacturing capabilities and mark a dramatic shift away from Apple’s prior approach of selling primarily Chinese-made new products to eager buyers.
According to sources familiar with the situation, Apple Inc. intends to make the India-built iPhone 15 accessible in the South Asian country and certain other locations on the first day of worldwide sales. While the great majority of iPhone 15s will be manufactured in China, it will be the first time a new generation, India-assembled handset is accessible on the first day of sale, they added, declining to be identified since the topic is confidential.
It would also highlight India’s expanding manufacturing capability and mark a dramatic break from Apple’s prior approach of selling largely Chinese-made new products to frantic buyers throughout the world. The new iPhone 15 is likely to go on sale in the days or weeks following its 10 a.m. launch. California
Based in Cupertino, California Last month, Apple Inc. began manufacturing the iPhone 15 at Foxconn Technology Group’s facility in southern Tamil Nadu state. This was yet another attempt by the US IT behemoth to close the gap between its India operations and its primary production hubs in China.
According to the sources, minor delays with the India-built gadget might arise due to unanticipated logistics difficulties. A request for comment from Apple was not returned.
At a gala event at its US headquarters, Apple will unveil the iPhone 15, upgraded watches, and AirPods. New product sales normally begin approximately 10 days after the product is unveiled.
Prior to the iPhone 14, Apple assembled only a small portion of their global manufacturing in India, which was six to nine months behind China production. Last year, Apple decreased the wait to mere weeks, and the amount of iPhones assembled in India grew to 7% by the end of March.
Prime Minister Narendra Modi’s financial incentives to increase domestic manufacturing, as well as Apple’s aim to look beyond China amid a trade battle between Washington and Beijing, have helped India become an increasingly crucial part of the iPhone maker’s diversification effort.
The iPhone 15 is likely to be the device’s most significant update in three years. It will feature camera system enhancements across the board, with the Pro versions receiving an enhanced 3-nanometer CPU. The new portfolio is key to recovering the company’s sagging revenues. Apple revealed its third consecutive quarter of falling sales in August, dragged down by sluggish consumer demand in major regions such as the United States, China, and Europe.
