PC: Indian Retailer
Koparo secured Rs 14.5 crore (equivalent to $1.7 million) from pre-Series A funding despite using eco-friendly house cleaning products in Delhi as its main focus. Koparo received an investment of Rs 14.5 crore from Saama Capital as the leading investor with support from Vikramaditya Mohan Thapar Family Trust as well as DSG Consumer Partners and M Venture Partners and additional investors. The brand reached a major achievement through this funding event which boosted its value from Rs 124 crore to $14.6 million and saw approximately 90% growth since February 2024.
Details of the Funding
According to filings accessed from the Registrar of Companies (RoC), the board of Koparo passed a special resolution to issue 2,314 pre-Series A2 compulsory convertible preference shares for the issue price of Rs 62,666 per share. Firstly, the fresh infusion of the funds will primarily be utilized in management of the working capital requirements, general corporate purposes and funding of the company’s current or future expansion plans.
Previous Investments and Valuation Growth
The brand, which was raised by Koparo’s Rs 6 crore from 4P Capital Partners and Shark Tank India in 2024, is becoming a brand name for investors. The company has raised close to $3M in investors including Saama Capital, M Venture Partners & 4P Capital Partners. Saama Capital is the largest external shareholder of Koparo, now having a 15.36 percent stake in it after the latest funding round.
Koparo’s Growth and Financial Performance
Koparo was founded by Simran Khara, who has created a unique space at home cleaning market by offering natural and sustainable cleaning products. Its portfolio includes more than 15 products and 30 SKUs consisting of floor cleaners, laundry detergents, fabric conditioners, dishwash liquids, handwashes, accessories and air fresheners.
The record of financial performance of Koparo reflects its fast growth in the eco conscious consumer market. In the fiscal year ended March 2024, the company’s operating revenue grew 2.3X to Rs 10.22 crore compared to Rs 4.37 crore FY23. However, scaling a D2C brand in a competitive market as per the challenges, Koparo reports a loss of Rs 5.86 crore in FY24.
The Road Ahead
This latest funding round has signaled Koparo to grow accelerated as it creates product range, improves distribution channels, and increases target customer base. With the rising demand for eco friendly products in India, the company’s mission to offer natural, eco friendly cleaning solutions was highly resonated with the people.
That surge of valuation and new capital puts Koparo well positioned to take its market share, building on its vision to do for home cleaning environmentally friendly alternatives.
