The urban jungle is a mysterious loop, where we tend to get ourselves in an endless spiral. But all we seek is some peace, a healthy life and some connection with nature. Our society and its expectations might have grown us apart from the times when being joyous was a holistic process. Today, Business Outreach Magazine is collaborating with an entrepreneur, whose vision is to empower sustainable living draped with the boundaries of mother nature.
Vibha Reddy founded Sqft Farm about 3 years ago with the objective to inspire our society about urban farming. Businesses create the ecosystem which fosters growth not only for the company, but also for the community. Vibha, being the remarkable entrepreneur she is, defines her motivation to transform barren terraces, balconies and open spaces into vegetable farms, flower gardens and sustainable urban gardening solutions.
Since her childhood, Vibha has always admired the time she spent with her family in the garden. It instilled her mind with some great memories and happiness. With Sqft Farm, Vibha Reddy is expanding those positive vibes of urban farming to her diverse clientele. Her joint knowledge on agriculture, marketing and entrepreneurship is sewing the strong alliance of organic urban farming and green spaces, shaping an ecological environment in the bustling city life.
Vibha Reddy with Sqft Farm wants to turn every rooftop and balcony into a green oasis. When it comes to education, Vibha Reddy has a Masters in Marketing. Her career skyrocketed from the early days by working at renowned companies like Tata, Aditya Birla, Reliance, Landmark, Levi’s and many others. She has successfully gained certifications in Horticulture and Agriculture Practices. Sqft Farm, under the leadership of Vibha Reddy, has planted more than 1 lakh saplings, covering over 1 million sq.ft. space. Her reputation precedes herself when over 200 clients express their satisfaction of the phenomenal service by Sqft Farm.
Some of the awards won by Vibha Reddy are ‘Top Urban Farming company in Bangalore’ by Bhumika chawla in ‘Bangalore Business Awards’. Her projects have been recognized in ‘Business Samrat Awards, for ‘Best Landscaping- Bangalore’ and getting telecasted by Zee Kannada news channel. Although educating the people on urban farming has been quite a challenge for Vibha Reddy, she has surpassed all roadblocks with resilience and patience. When we asked Vibha Reddy on her vision of success, she said, “Plant seeds of change and watch them grow, one sqft at a time.”
