Each user must continue to have just one Facebook account, with their main profile continuing to use their real name.
The company’s flagship social network, Facebook, is introducing ways for users to maintain up to five profiles, according to Meta Platforms Inc. This is a significant departure from the “real name” requirement the company has upheld throughout its existence.
According to a statement from Meta, the product change would “help people tailor their experience based on interests and relationships,” such as posting different types of content intended for family versus friends.
Each user must continue to have just one Facebook account, with their main profile continuing to use their real name, per company policy. After logging into that account, users can access any additional profiles they make.
The modification gives users official permission to partially conceal their identities on the largest social network in the world, keeping up with features provided by rivals like TikTok and Twitter as well as Meta’s own photo and video app Instagram.
According to Meta’s statement, all profiles will continue to be subject to its policies prohibiting impersonation and other forms of false identity representation.
A spokesperson for Meta said the business was testing the new strategy in a few nations, but she would not say which ones.
