Badshah Targets Millennials and Generation Z as an Investor With Infusion Into Droom

According to the brand, Badshah’s presence is significant for Droom since it provides credibility, visibility, and a new viewpoint for its projects.

Droom intends to attract a larger audience and boost traffic to its platform by using Badshah’s extensive internet presence.

Droom was started by Sandeep Aggarwal in 2014, India’s only tech founder to have founded two unicorns in the last ten years

In conjunction with this investment, Droom has formed a partnership with Badshah.

Aggarwal believes Badshah’s fame and social media reach make him an excellent brand ambassador for Droom.

His urban persona appeals to the company’s target population, notably millennials and Generation Z consumers.