Can Shilpa Shetty make Mamaearth as successful as Nykaa was for Katrina Kaif and Alia Bhatt?
While Katrina Kaif and Alia Bhatt received a 10x return on their Nykaa investments, it is unknown how much Bollywood actor Shilpa Shetty would make when she exits Mamaearth through an initial public offering (IPO).
According to the draft red herring prospectus, Shetty invested 6.7 crore rupees in the business and bought more than 16 lakh shares at a price of 41.86 rupees each.
Mamaearth was the first brand introduced, and over time it expanded its portfolio to include The Derma Co., Aqualogica, Ayuga, BBlunt, and Dr. Sheth’s.