Mamaearth Business Model: Details, Marketing Strategy, and Asset Valuation
Mamaearth is an Indian company that was founded in 2016 and has over 1.5 million customers.
Founders of Mamaearth:
The CEO and co-founder of Mamaearth is Ghazal Alagh.
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The Evolution of Mamaearth:
Mamaearth has received various honors since its founding, including
“One of the Best Brands”
at the 2019 ET Brand Festival.
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Mamaearth’s Business Model: How It Operates:
Mamaearth primarily sells online through direct-to-consumer (D2C).
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Marketing strategy of Mamaearth:
Mamaearth, which now also made personal care products, managed to grow at a 400% rate.
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Mamaearth Funding and Valuation:
Mamaearth has raised $126 million in total fundraising.
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The source of Mamaearth’s income:
Mamaearth makes money by selling products, charging for subscriptions, and running ads.
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How Mamaearth is outperforming its rivals:
Mamaearth has been able to outperform its rivals.
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Conclusion: T
hey were able to achieve incredible heights because of Mamaearth’s fantastic products.
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